Google develops maps for iPhones
The head-to-head battle between Apple Inc. and Google Inc. in mobile maps is drawing nearer, The Wall Street Journal reports.
Google has distributed a test version of its new mapping app that will work on Apple's iPhones to some individuals outside the company, said a person with direct knowledge of the matter. Google has been putting the finishing touches on the app before submitting it for approval to the Apple iTunes store, this person said, though it's unclear exactly when that will happen.
If Google's new mapping app is accepted into the iTunes store, it will directly compete against Apple's new mapping software that is preinstalled on its mobile devices.
An Apple spokesman said the company doesn't comment on apps that haven't been submitted for approval. Apple has recently approved some new or updated Google apps.
A Google spokesman said, "We believe Google Maps are the most comprehensive, accurate and easy-to-use maps in the world. Our goal is to make Google Maps available to everyone who wants to use it, regardless of device, browser, or operating system."
Google's new mapping app for Apple devices is the latest in a maps-software fracas between the companies, which are increasingly competing in everything from mobile devices to digital-media sales. Maps are considered one of the most important elements in the future of computing because they will power the next-generation mobile apps that help people find places to visit and where to shop, among other things.
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